Too Faced Born This Way Super Coverage Multi-Use Concealer | Full-Coverage Hydrating Concealer for Dark Circles & Blemishes with Natural Finish | Hyaluronic Acid & Coconut Water

Price: $16.00
(as of Jul 05, 2026 02:45:22 UTC – Details)

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Customer Reviews

4.4 out of 5 stars 1,884

4.6 out of 5 stars 344

4.5 out of 5 stars 306

4.4 out of 5 stars 225

Price

$16.00$16.00

$32.00$32.00

$48.00$48.00

$46.00$46.00

Coverage

Full

Medium Buildable

Medium-To-Full

Medium-To-Full

Finish

Natural

Luminous Natural

Natural

Soft Matte

Benefits

Conceal, Contour & Highlight

Brightens & Conceals

Hydrating & Waterproof

Oil-Controlling & Waterproof

Number of Shades

30

18

30

30

Longwear

12-Hour Wear

12-Hour Wear

12-Hour Wear

12-Hour Wear

Cruelty Free

✔

✔

✔

✔

Is Born This Way Concealer water based?

Yes, our bestseller Born This Way Super Coverage Concealer is water based.

Is Too Faced Born This Way Concealer non-comedogenic? 

Born This Way Super Coverage Concealer is non-comedogenic and perfect for everyday use to cover the look of dark circles, under eye bags, & blemishes.

Is Born This Way Concealer good for dry skin?

Our hydrating  Born This Way Super Coverage Concealer is good for dry skin because it boosts moisture.

Language ‏ : ‎ English
Product Dimensions ‏ : ‎ 0.83 x 0.83 x 2.68 inches; 0.71 ounces
UPC ‏ : ‎ 651986028245
Manufacturer ‏ : ‎ Too Faced
ASIN ‏ : ‎ B0D6TVD58J
Best Sellers Rank: #3,651 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #20 in Concealers & Neutralizing Makeup
Customer Reviews: 4.4 4.4 out of 5 stars (1,884) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Coverage: Full-coverage concealer delivers up to 12-hour wear with a natural finish, perfect for under-eye concealing and face makeup applications. The oil-free, non-comedogenic formula provides comfortable coverage that lasts throughout the day.
Formula: Hydrating concealer features hyaluronic acid, coconut water, and alpine rose to help replenish moisture while providing smooth, comfortable coverage for dark circles and other complexion concerns.
Multi-Use: Versatile liquid concealer conceals, contours, highlights, and retouches, making it an ideal all-in-one complexion product for customizable full-coverage performance.
Technology: Too Faced Born This Way Concealer features a photo-friendly formula with no flashback, helping ensure a natural-looking makeup appearance both in person and on camera.
Ethics: Vegan and cruelty-free concealer provides high-coverage performance for blemishes, dark circles, and uneven skin tone while maintaining the comfortable wear and reliable results the collection is known for.

Product summary

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